campaign - big blue bus - 90th anniversary
celebrating the 90th anniversary of big blue bus, which first operated in 1928 as santa Monica Municipal bus lines
the design concept is inspired by the art deco movement of the roaring 20s
logo
inspired by the art deco movement of the roaring 20s


logo sketch
bag - giveaway




pin - giveaway
1.5”W


polo shirt
90th Anniversary logo embroidered on polo shirts - distributed to all big blue bus staff




web & social media graphics






graphics for video
alternate design concept
custom hand-lettering is inspired by the casual, laid-back vibe of santa monica







